Your best accounts don't leave.
They fade.
LeadLaunch reads your Decor Fusion sales history, learns every contractor's buying rhythm, and puts the ones going quiet in front of your team while a phone call can still save the account.
This is how a $9,000-a-year account leaves a paint store.
One commercial account · week by weekMost owners find out at chip six, when the slide is finally big enough to show in the monthly totals and the contractor has spent two months at somebody else's counter. Your team hears about it at chip three, with the reason attached and the phone number one click away.
The fade never shows up in the month it starts.
A contractor who bought every week starts skipping. Nobody notices. Your reps are busy, the counter is busy, and the monthly totals still look fine because everyone else had a good month.
By the time the number is big enough to see, he has been at the competitor's counter for two months, and winning him back costs far more than a phone call in week three ever would.
The early signs were sitting in your Decor Fusion data the whole time. There was just never time to read every account by hand. LeadLaunch reads all of them, every hour.
Illustrative accounts. On the call we run this list on your data.
Ten minutes, one cup of coffee, every slipping account.
This is the loop your team runs each morning. No spreadsheet exports and no hunting through the POS. The list is already built, ranked, and explained.
The morning list
The Action Center opens on every account that broke its pattern, fell behind last year, or let a balance run up, with the reason attached.
The whole story, one click
Customer 360 shows the account's full history: what they buy, how often, margin, which store, every past conversation and note.
The call happens
Call, text, or email straight from the account. Every touch is logged on the customer, so nothing falls through and nobody re-does the work.
A safety net under every account you can't watch by hand.
Connect Decor Fusion
We plug into your Decor Fusion data directly. No manual entry, no new POS. Decor Fusion stays your system of record; LeadLaunch reads from it every hour. Most stores are live inside a week.
It learns every account's normal
From 36 months of history, LeadLaunch learns how often each contractor buys and what they spend, account by account, store by store. When a pattern breaks, it's flagged that day, with the reason attached.
Your team works the list
Owners see the whole company. Managers see their store. Reps get a focused call list, scheduled to their inbox. Same data, the right cut for each person, and every action logged on the account.
You've been burned by dashboards before. We built for that.
A report your team doesn't trust is worse than no report. Every number LeadLaunch shows is built to survive the question "says who?"
Every figure traces to an invoice
Nothing is modeled or estimated. YTD, margin, account status: each one is computed from the invoice lines in your own Decor Fusion data, and you can drill from any number down to the transactions behind it.
Reports are checked before you see them
Every night, LeadLaunch re-verifies that each report's data is complete. If coverage is off, the report is held and repaired instead of sent. A wrong number never goes out just to stay on schedule.
Numbers match your store's clock
Year-to-date runs on your timezone and your store calendar, closed days included. When you compare against last year, it's the same days, the same stores, the same rules.
Your data lives in its own vault
Each retailer's data is isolated in its own dedicated schema, never pooled or blended with anyone else's. Store-level access is enforced too: reps see their accounts, not the company's books.
Spotting the fade is half the job. Acting on it is the other half.
LeadLaunch includes the communication tools to work every flagged account, so you can drop the separate texting, review, and reporting subscriptions.
Executive dashboard
Company-wide YTD vs last year, margin by department, top customers, and 36-month trends across every store, side by side.
Store scorecards
Each manager gets their own store's performance, department breakdown, new accounts, and top customers, delivered on a schedule.
Rep call lists
Every rep gets a focused view of their own accounts with winback, at-risk, and reorder signals. No digging, no excuses.
Calling, texting & email
Reach customers from the platform, from your store's number. Every conversation stays on the account, visible to the whole team.
Scheduled reports
Daily, weekly, or monthly, per person, in their inbox at the hour you choose. Owners, managers, and reps each get their own cut.
Review management
Drive Google reviews after the job and respond in your brand's voice. Eligible for Benjamin Moore co-op reimbursement.
Owners who stopped finding out too late.
"We wouldn't realize a major contractor switched suppliers until it was way too late. Now the dashboard flags accounts the second their purchasing velocity drops. We've recovered over $150k in at-risk revenue this year alone."
Jim Praytor · All-Pro member"Having our point-of-sale data structured and accessible means our team can make the right decisions instantly. We know exactly which contractors need our attention and when."
Luke Loveday · Store owner"By surfacing exactly what our contractors are buying and when they're overdue, our team has more meaningful conversations. It transformed how we connect with our best customers."
Monica Davis · Store ownerOne flat number. It pays for itself at one saved account.
Every store includes
- Direct Decor Fusion integration & onboarding, done for you
- Owner, manager & sales-rep dashboards
- Action Center & Customer 360
- Calling, texting & email from the platform
- Scheduled reports for every role
- Review management (co-op eligible)
- Nightly report verification
Bring one slow month. Leave with a list.
On a 20-minute call we'll look at your Decor Fusion numbers and show you the accounts behind the slowdown: who's fading, since when, and what your team would do about each one. If nothing's fading, you'll know that too, and we'll shake hands.
Book a 20-minute call Prefer email? hello@tryleadlaunch.com